5 Web Design Tips To Make Your Website User Friendly
Have you ever asked yourself why the traffic on your website is slow? What areas do you need help in? What have you done to improve those areas?
Steve Jobs once said, “Design is not just what it looks like and feels like, design is how it works.” No one likes the hassles that come with visiting a website that either takes forever to load or even find the right thing. Most especially, no one likes a website that does not work.
Designing a website must be done in the most user-friendly way possible. A web designer is a person of many talents. As a web designer, you must make your website not only technical but interpersonal.
To create a user-friendly website, you must look at your website through the eyes of a visitor to create something a user will love to experience.
The outlook of your website is not enough to engage users, your content also matters a lot. Here, we’ll be giving five essential tips on how to make your website resonate with its target audience.
Tips to Make Your Website User Friendly
Mobile Compatibility
A mobile-compatible website is known as a responsive website. It can be viewed on a smartphone and a tablet. In the past decade, the amount of cell phone users has increased threefold. According to Statista, the number of smartphone users is projected to rise to 7.41 billion in 2024. Right now, more than half of the total percentage of consumer traffic is from mobile devices.
With so much web browsing being carried out on these devices, You must ensure your website’s main functionalities work on mobiles. The sheer scalability and global reach that a website that is compatible with mobile has are huge.
We have observed that Google has started penalizing websites that are not mobile-friendly by reducing their google search ranking. Having a mobile-friendly site increases your chances of ranking high on Google Search.
Hence, a mobile version of your website must be available to include a higher percentage of users worldwide.
Easy Navigation
Navigation is the most crucial aspect when determining if a website is user-friendly or not. In web navigation designs, keeping it simple is the best bet. A rather straightforward interface is easy to navigate.
Common web design navigational mistakes include using old acronyms and not making the menu bars visible. These little mistakes can discourage a visitor.
Most users aren’t patient enough to pause to look for buttons and links that will direct them to their desired information. Sub-menus should be erased from your website.
All crucial information should be easily accessible through the main menu. A search bar is a must-have in any user-friendly website; it must be easily accessible. It is more preferable and faster than clicking through links to find specific information.
You can always come up with creative navigation tools that are simple to use or you can do your best to make your website look similar across all platforms.
Flawless Design
The look of your website is the first thing a visitor would see immediately they reach your page. You need a virtually appealing website to draw more visitors to your page.
The fonts must be legible one which makes the text easy to read. They should be less formal and fitting to your theme.
When designing your website, the design of every page must be unified and consistent. The color scheme used must suit your business theme. Using multiple colors might make the hard confused. The selected color palette must have a balance between beauty and clarity. For the content to seek the attention of the user, there should be a good contrast between the font color and that of the background. Making use of visual resources like images and videos can also inspire engagement.
Users usually appreciate a website with an aesthetic and minimalist design.When designing a website, note that you cannot get a second chance at making a first impression.
Accessible To All users
A website must be inclusive for all. Accessibility is focused on user experience. The more reachable your site is the more traffic. Some users may face challenges with one or more of their senses. To make increase your website accessibility for disabled users, you can add ALT tags to images.
ALT tags are one of the main ways of making visual information accessible.
Avoid unusual and inconsistent functions to enable site readers to relay information accurately. It is always advisable to use easy styles for user experience. Adding visuals can also be used to simplify a user’s perception.
Descriptive links should be used to explain the contexts of each link.
Keep Things Active
Everyone loves an active site. An active site is a consistent one. This is all about the contents of a website and how accurate these contents are. Contents are the elements that communicate what your website is all about. Hence, updates need to be done to keep older content relevant and reliable. Broken links need to be replaced.
You can schedule web design makeovers whenever you’re rebranding and adding new functionalities to your sites. An active page loads fast. Slow websites are annoying. A website should be as lightweight as possible for quick processing speed.
You can beef up your contact page to keep your website active. Including a live chat option or a user forum would make users leave reviews.
Bottom Line
There are over 1.24 billion websites in the world and the smallest details can affect how user-friendly your site is. Visitors would always choose to continually visit a website that is interactive, loads faster, and has the best user-friendly features ever. Making your website user-friendly is a doable task as long as you put yourself in the customers’ shoes while doing it.Implementing these tips is a win-win for you. You will not only improve your user experience, it would also help your search ranking on google.
Contact your Phoenix SEO & Web Design Experts to I mprove your web design today, so your customers can keep coming back!